Changes in promotion

PR and marketing agency Fusion Media has announced they have parted ways with the Grounds Management Association (GMA) for the promotion of SALTEX

The Kent based agency confirmed to its shareholders in January that the decision had been made to serve a three-month notice period after delivering the 2021 event.

Since SALTEX moved from its original home at Windsor Racecourse to the NEC Birmingham in 2015, Fusion Media say they have been integral to the success of the show.

The company's work on the event was recently recognised by the wider events industry after it picked up am Exhibition News (EN) Award and shortlisted in another.

Commenting on the decision, Fusion Media managing director Christopher Bassett said, “I am extremely proud of the Fusion team and what we’ve been able to achieve over the past six years to make SALTEX the success that it is and grow the show.

“The past two years has changed the way we look at all of our contracts and we are looking forward to the new and exciting challenges ahead. Working with the GMA and the wider team to put on a show the size of SALTEX has been a great experience. I wish the GMA and SALTEX success in the future.”

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